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Usage-Based Pricing: Trap or Treasure Trove for Equipment Vendors?
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Semiconductor manufacturers would like to convert “fixed” manufacturing costs to true variable costs dependent solely on how many wafers, or better yet, dies they process. The more they can arrange that, the less risk they have. There is a way that you, as an equipment supplier, could give them what they've been looking for and also position yourself for improvement in market share and increased predictability in earnings.